50 Sheds of Grey – Mega Farms and Animal Welfare Are Not Black and White Issues

Further to yesterday’s blog post here, I was asked for my views on this article in the Telegraph by companion animal vet Pete Wedderburn. Given my propensity to use 17 words when three will do (I blame PhD training…) it was easier to blog about it than reply via Twitter.

TelegraphTo be fair to Dr Wedderburn, his article does note the importance of economies of scale and potential for targeted veterinary care on large operations; and it’s absolutely true that we, as consumers, demand affordable food. The average Briton spends only 8.2% of their income on food. Given how much we should value the nutritional advantages provided by meat, milk and eggs for growth, development and health, I have no issue with the suggestion that we should pay more (if needed) for higher welfare animal products.

Yet that’s where the argument gets difficult, and in the case of the Telegraph article, moves away from logic, science and economics towards anthropomorphism, emotion and the supposition that we can assess animal welfare based on human experience. If there was an emotive language quotient for the article, it went up significantly in the anti-mega-farm section.

Unpalatable (pun intended) a truth as it may be, we do not apply to the same standards to animals that we intend to eat (cows, pig, chickens) as to companion animals (it’s somewhat amusing that the Telegraph article was published within the “Pets” section), or indeed to animals that we consider to be pests (rats, mice, insects etc). Do many of us worry about the living conditions of house spiders or wasps, aside how we can kill them when they become a menace? No. Activist groups claim that this is speciesism, but I’d contend that it’s simply a factor of being human. We cannot have our bacon and eat it – if we apply the same standards to pets and farm animals (eliminating the “double standard” cited in the article) then perhaps by extension, just as we wouldn’t tuck into a steak from our pet labrador, we should cease to eat farm animals.

The ultimate irony is that, if asked, none of us would be happy to be killed and eaten. Slaughter is an inevitable truth of meat production, regardless of the conditions in which the animal is reared – if we cannot reconcile ourselves to the fact that we, as humans, would not be happy with that outcome, can we really assume that we can speak for animals’ preferences in any other circumstance?

“Animal welfare is a significant one [issue]: intensively kept farm animals never experience the open air, and never see blue skies” Being outside in the sunshine is undeniably lovely. However, we’re in the midst of the ill-named British “summer”. The rain is driving down and the Hereford cattle in the field I drove past five minutes ago were sheltering under a tree, ironically, voluntarily choosing to be in far closer quarters than cattle housed in a shed. We need to move away from the pervasive but false image of perpetual blue skies and sunshine. Would I personally wish to exist within the human equivalent of a battery cage? Of course not. Yet neither would I wish to be outside in pouring rain and cold wind. It’s all about balance. Do I know what a cow, chicken or pig prefers? No. We need further research to elucidate animal preferences and, *if* required, to amend our farming systems.

Animal health is another concern: with thousands of animals living so closely together, the risk of rapid spread of contagious disease must be higher.” At face value – true. However, as with so many rhetorical statements, this bears further examination. The risk is higher. Not the incidence, nor the mortality or impact on the animals, the risk. We can have a significant increase in risk that still makes little difference to the likelihood of an event happening. Take, for example, the announcement that processed meat increases the risk of colon cancer by 18%. Immediate media reaction? “Bacon will totally kill you!” Actual change in relative risk for the average person? An increase from 5 people out of every 100 contracting colon cancer, to 6 people out of every 100. Using blanket statements about increased risk, without backing them with any science or relative risk metrics (i.e. the likelihood of an incident actually occurring) is meaningless, yet an effective fear-mongering tool. If any farm (regardless of size) has excellent health plans in place, employs effective veterinary supervision and treatment and has appropriate biosecurity and isolation for sick animals, there is no reason to suggest that disease X will spread unchecked. Why did the UK government mandate for poultry to be housed when the risk of avian influenza was high? Because it’s spread by contact with wild birds and poultry, in precisely the supposedly healthy conditions proposed by the Telegraph article.

The supposition that “…if something does go wrong, it can go wrong on a massive scale, affecting thousands of animals at one time” is again correct – with one significant caveat. Relative risk again comes into play – why would a ventilation system be more likely to fail on a large operation than a small operation? A risk may exist, but again, it’s the relative risk (ignored by the Telegraph article) that is more important. To use a human example, if the power supply fails to a large hospital, we would assume that they would have more back-up systems in place than in a small cottage hospital. Why should Dr Wedderburn assume that large farms do not have operating procedures and practices in place to deal with disaster situations? In the USA last year, 35,000 cattle died during a two-day snowstorm, the majority not housed, but in open fields. Being able to control the environment and feed supply is a major advantage of housed systems – assuming the worst case scenario is business as usual is misleading at best.

Animal welfare is a useful tool with which to bash specific farming operations, because it carries a certain intangibility. What does good animal welfare really mean? How is it assessed? Are healthy animals automatically “happy” or in a good welfare state? Perhaps it’s time to revisit and challenge the rhetoric. Given that high-producing livestock should, by definition, be healthy, does that mean that we can use milk or meat yield as an indicator of welfare? Not necessarily. If we have to reduce the use of critically-important antibiotics, will animal welfare suffer? Not if we use other husbandry measures to prevent the disease from occurring in the first place (see figure below). Is a cow who is genetically programmed to produce 40 kg of milk per day automatically more stressed than one who is only programmed to produce 20 kg of milk? Few people would suggest that a woman capable of producing copious quantities of breast milk is more stressed than one producing a small amount, yet we try to apply this logic to livestock.

Langford CIA decreaseEmotion is a far more effective tool to lead conversations about controversial issues than science – perhaps its time to take the bull by the horns and get in touch with our touchy-feely side to communicate as the activists do. Ultimately we need to reassure consumers that, as with all issues, there’s no ideal or one-size-fits-all farming system, just a million shades (sheds!) of grey.


From The Archers to Antibiotic Resistance – Has BBC Radio 4 Lost the Plot?

ResistanceAfter some excellent commentaries on future food production and Brexit on Farming Today last week, it seems that, not content with domestic violence, miscarriage and admitting women to the Ambridge cricket team (the horror of it!) on The Archers, BBC Radio 4 has dived into modern agricultural issues with a vengeance. However, their latest venture has all the balance and perspective of Nigel Farage faced with a chicken vindaloo and a team of migrant NHS workers.

Developed through the Wellcome Trust Experimental Stories Unit and written by Val McDermid, well-known for her crime novels, “Resistance” describes the impact of an outbreak of antibiotic-resistant swine erysipelas, which passes swiftly from contaminated sausages at a music festival to the general public exhibiting dreaded “purple spots” and collapsing at the supermarket checkout.

Alas, having listened to the first two episodes with more than a passing interest (after all, antibiotic resistance is a huge issue for our industry, both from an animal and human health perspective), it’s clear that an aluminium helmet and a “meat is murder” sign may be required listening accessories. The main protagonist is a slightly holier-than-thou vegetarian who was turned away from meat by the animal rights activists with whom she worked on a story and is currently scratching around to find freelance work after her editors became afraid of “real investigative journalism.”

Cue a cliched storyline, lined up in true pantomime fashion with neon signs alerting the listener to every plot development. The contaminated meat is traced back to a “factory” farm in an urban location, with pigs kept in “tiny pens with no room to lie down or turn around.” A specialist (non-local) vet throws antibiotics at the animals and a surly, secretive, Eastern-European-accented farm manager doesn’t seem keen on a journalist sniffing around.

The  racial stereotyping is unfortunate given how much UK agriculture relies on workers from Europe and beyond, and the farm portrayed as secretive, polluting water and soil, and utterly lacking transparency. By contrast, organic systems with “humanely-farmed” animals, and “well-scrubbed, rare breed pigs” are the dramatic ideal. Yet in real life, farm assurance schemes such as Red Tractor (which covers >80% of UK pork) ensure that pigs are kept in environments that provide sufficient space; are given suitable, healthy feed; and that waste is managed to prevent water or soil contamination. Does that mean that every pig farm is perfect? No. So does it mean that poor husbandry, environmental pollution and rampant overuse of pharmaceutical drugs is the norm? Absolutely not.

The casual listener might be horrified by the implications of antibiotic resistance for human health, but never fear, the drama suggests all will be well as long as your sausage comes from an organic Berkshire pig hand-raised on acorns. However, bacterial resistance to antibiotics occurs naturally and can be maintained or increased by any antibiotic use – in people, livestock or companion animals – not simply by use on conventional farms. Indeed, it’s vital to remember that organic operations are permitted to use antibiotics (as per the Soil Association organic standards), especially if they are the “best way to reduce suffering, save life or restore your animal’s health.” There is no blanket antibiotic prohibition on organic operations, as is often assumed.

Still more rhetoric invades the human health side of the drama – doctors try to dismiss and cover-up the public health implications, antibiotic researchers are hampered by lack of funds (possibly the most crucial but least discussed issue of the entire drama) and “big pharma” is lambasted for being more interested in developing drugs that generate long-term profit (e.g. diabetes or high blood pressure medication) than antibiotics that only need to be used once.

There is an immediate and definite need to develop new antibiotics both for animal and human health, yet if effective new drugs are found they’re unlikely to be distributed widely, but stored in case of an epidemic. Livestock farmers and vets have a huge responsibility in protecting both animal and human health, but so do doctors, food processors and ultimately all of us – simple hygiene measures, including effective hand-washing, are key to preventing the spread of disease.

Both national and global programs have been implemented to quantify, assess and reduce antimicrobial use; veterinary scientists are actively involved in on-farm research and interventions to reduce both antimicrobial use and resistance; and animal health companies (so-called”big pharma”) have joined with food processors, retailers, charitable foundations and human/veterinary medicine associations in taking a One Health approach (incorporating the health of people, animals and their environments) to making sure that antibiotics that are critically important for human medicine are withdrawn from animal use, and that the speed and spread of antibiotic resistance is reduced. Unless the rabid journalist has a serious epiphany in the third episode (to which I have not yet listened) it seems that facts are going to be overwhelmed by fiction as the efforts and advances made by global livestock producers are ignored.

I’m not suggesting that all drama should be absolutely true to life, but when real-life, topical, scientific issues are discussed, surely broadcasting agencies have a responsibility to be factual rather than alarmist? It’s unfortunate that this drama, written by a famous author and advised by a Professor of Microbiology at the University of Warwick, seems to have been developed without input from experts in veterinary science, animal production or on-farm antibiotic use. Furthermore, given the Wellcome Trust’s role as a global medical charity, one would assume that they have a responsibility to provide factual information, especially when their sponsorship must ultimately have been publicly funded. Instead, as with so many sensationalist dramas, it seems the world is going to end and we are the innocent victims of others greed for profit. Better switch to the organic sausage, or better still, the tofu surprise.

Big, Small, Local, Artisan… Why We Need to Kick the Food and Farming Label Habit

coffe-water-and-brownieLet’s think about marketing labels. The coffee I’m currently drinking is a new premium blend with fruity notes and hints of lemongrass, the tasting notes so extensive that I was tempted to swill it around and pretend it was a glass of vintage Malbec before the first sip (except I knew I’d end up with a caffeinated tsunami flooding my Mac). The walls of this coffee shop are plastered with buzzwords including “delicious”, “lovers” and  “changing lives”. Everything is carefully stage-managed to make me feel that I’ve wisely invested my £2.50 on a cup of branded coffee. Is this coffee more caffeine-laden than the equivalent free-cup-with-a-loyalty-card from Waitrose? Can I detect the top notes of passion fruit? Does it use less water than freeze-dried instant coffee? Will I leap tall buildings with a single bound after drinking it? Absolutely not. Yet the marketing involved makes me feel good about my choice of coffee chain and beverage, without providing any factual information to facilitate my decision.

Like it or not, marketing labels are ubiquitous, exclusive and bipolar. Black and white. Yes or no. Good or bad. Even in the scientific world, where we’re renowned for caveats and “Under this specific set of conditions we saw a significant difference in X although that can’t always extrapolate to Y….” answers to questions, media coverage of scientific research is becoming binomial. Food X will kill you. Eat food Y and you won’t get cancer. Shades of grey have ceased to exist.

Back in September 2016, Jayson Lusk published an excellent piece in the NY Times explaining the importance of technology use on modern, large-scale farms. The only issue (for me) was the title: “Why Industrial Farms Are Good for the Environment”. The supposition being, of course, that we have to dispel the myth that “industrial” farms are environmentally-undesirable. Yet using terms like “industrial” have deeper connotations – if a large farm is industrial, is a small farm artisan? If a dairy herd containing 100 cows is a “factory farm” (regardless of familial ownership or management), is the one that contains 99 cows a small, vibrant, local business? Is a farmer who is passionate about pasture management, reducing nutrient run-off and promoting biodiversity a saviour of the planet, regardless of whether he/she produces enough beef to feed one family or 5,000 families (approximately 1,700 cow herd) per year? There are as many farming systems worldwide as there are farmers – trying to apply broad categories (“big vs. small” “factory vs. humane” “grass-fed vs. grain-fed”) tells us absolutely nothing about the management practices, animal welfare, environmental sustainability and social responsibility of a particular farm.

Perhaps it’s time to take a evidence-based approach. The consumer absolutely has a right to choose products from agricultural systems that they prefer, yet this needs to be provided via factual, quantifiable information rather than marketing buzzwords. Being told that a piece of pork pie is “artisan” or that Supermarket X’s beef mince costs 20 p/kg less does not facilitate informed decision-making.

If we assume that all other factors (including price) relating to food purchase are equal:

  • Eggs from Farm X are ranked 9.5/10 on supporting the local community
  • Eggs from Farm Y have an animal welfare rating 10% higher than average
  • Eggs from Farm Z eggs have a carbon footprint 25% lower than average

I wonder how many consumers choosing eggs based on measurable performance outcomes would be supporting a different production system than the one that they perceive to be best? We (as an agricultural industry as well as in the role that we all play as consumers) need factual information on labels rather than marketing buzzwords.

We would also have a better understanding of the issues that really are important to the consumer. I was recently asked whether I was concerned about antibiotic use in livestock. The obvious answer was “Yes”… yet my main concern was the challenge of eliminating the use of medically-important antibiotics (while maintaining access to veterinary antibiotics that have no impact on human medicine), reducing antimicrobial resistance and improving the health and welfare of global livestock populations through alternative technologies and management practices. Not surprisingly, my answer didn’t fit with the assumed “I’m concerned because everybody knows that farmers massively overuse antibiotics as a panacea for poor management” rationale.

Recent data from a global charity suggests that almost 90% of Indian consumers are deeply concerned about cattle health and welfare on dairy farms. Great. Does this mean they’d pay more for milk to improve dairy cow welfare? That they were given factual information about dairy production? That they understand the relative environmental impacts, cattle health issues and social impacts of various dairy systems? All unlikely. We face a number of challenges within agriculture – notably the need to produce enough safe, affordable food to feed the growing population, whilst using fewer resources and with a lower environmental impact. We cannot and should not expect to make informed decisions on food choices based on marketing buzzwords – it’s time to stop differentiating on farm size or system and examine real farm impacts.

If We Can Replace Antibiotics with Homeopathy, then Cheese is the New Miracle Cure!

IMG_1903 cropIn the Guardian this week, HRH Prince Charles proposed homeopathy as a solution to antibiotic resistance, citing his “agro-ecological” farm as an example of one that has cut antibiotic use by using homeopathic treatments.

Given the concern over bacterial resistance to medically-important antibiotics, it is vital that we find alternatives. Yet they also must have a biologically sound mode of action and be proven to be effective. It is difficult to conceive how a solution so dilute that not one molecule of active ingredient remains, where the premise of the mode of action depends on water having a “memory” of the ingredient (as opposed to all the other contaminants within that water), can possibly have any verifiable impact on disease. Indeed, there are no studies to date that show positive, replicable effects of homeopathy compared to conventional treatment.

Personally, I have no issue with any alternative therapy has been shown to be an effective alternative to conventional drugs (note that homeopathy does not fall into this category). When I underwent chemotherapy for breast cancer, I had some reiki sessions. Did I believe that energy was being channeled by the reiki healer and making me better? Honestly, no. Would I have ever considered giving up the chemotherapy? Absolutely not. But the focused breathing and relaxation certainly helped with pre-chemo anxiety. Would taking Rescue Remedy or a similar homeopathic preparation have helped? If I’d believed that it would – yes, probably. But that is biased by the placebo effect – it’s not the same as the treatment being independently effective. One of the claims made for using homeopathic treatments in animals is that they are independent of the placebo effect – they don’t have the expectation that the tincture administered is going to cure their lameness or mastitis. Yet when we assess the results, it’s not the animal who’s reporting the success or failure of the homeopathic treatment, it’s the farmer.

So let’s examine a scenario. A farmer has two mildly sick cows (e.g. slightly lame, or unwilling to eat with a raised temperature) within the herd. Both are moved to the hospital pen, given fresh bedding, water and feed plus a homeopathic remedy. Cow A gets better – hoorah for homeopathy!  Cow B doesn’t and has to be treated with antibiotics – boo! Does this mean homeopathy works in 50% of cases? No. There’s no control treatment here, no evidence that Cow A wouldn’t have got better without homeopathy – some diseases just need time, TLC and the cow’s own immune system for recovery. Did the farmer cut antibiotic use? Yes – Cow A didn’t receive it. Yet again there is no evidence that this is due to the homeopathic treatment. How many times have we as humans debated whether to go to the doctor because of a minor ailment, then have found that it’s cleared up without medical treatment? It’s not miraculous, it’s simply our immune systems functioning as they are intended to.

In the absence of controlled experiments that compare homeopathic treatments to both conventional antibiotics and no veterinary treatment (save for good animal husbandry), it is disingenuous to claim that homeopathy is successful in treating bacterial disease or can effectively be used to replace antibiotics. We need to look to veterinarians and scientists when making decisions about animal care and treatment rather than relying on anecdotal data from those with royal connections. After all, HRH Prince Charles may have reduced antibiotic use on his farm, but I can also claim to have reduced antibiotic use in my household through dairy consumption – my toddler has a serious cheese addiction and has never had to take antibiotics. Hoorah – cheese is the new homeopathy!!*

(*obviously I am being sarcastic here for those who missed it, though the extent of cheese consumption and fact that she’s never had antibiotics are both entirely true)

Does Nature Really “Do Its Thing” on Organic Farms?

Fridge picI am lucky. My fridge is full of food: mostly produced in the UK or Europe; all nutritious, safe and affordable; and almost all produced on conventional farms, with a small amount of organic food (in my case, chocolate). Given that you’re reading this, I’ll hazard a guess that you are lucky too. 795 million other people can’t say the same thing – and feeding all the people on a planet where 1 in 9 don’t currently have enough food is, in my view, our biggest challenge.

The fact that we face this challenge makes me really irritated when celebrity chefs who could make a huge difference, bow instead to popular rhetoric. In his latest blog post, mockney chef and food pundit Jamie Oliver proclaims that “…organic food is natural food, where nature has been allowed to do its thing, and I’m sure most of us will agree that putting natural ingredients into our bodies is only going to be a positive thing.”

If we ignore the nonsensical claim that natural ingredients produce positive results (Really? Let’s examine puffer fish, solanaceae poisoning, dangerous fungi, absinthe, the many consequences of obesity…), let’s simply look at his claim that organic food is natural.  Except, well, it’s not. Agriculture first developed ~12,000 years ago, and ever since then farmers have been doing their best to breed crops and animals that are best suited to their farming system, whether it’s organic or conventional. Want dairy cows that produce high-quality milk from grazing pasture; leaner pork chops; or strawberries that can survive supermarket handling? You’ve got it. All achieved through traditional breeding techniques (otherwise known as “nature doing its thing”): noting that plant or animal A has desirable characteristics and breeding it with plant or animal B to (hopefully) produce better offspring. No scary chemicals, scientists with syringes or genes in test-tubes. Every farm in the world is founded on “nature doing its thing” – not just the organic farms. We can argue whether GMO crops are natural (breeding techniques are simply more refined and specific) or not (scientists playing god…) but that argument becomes redundant in the EU and many other regions, where GMO crops are not approved.

Can organic producers use pesticides? Yes, if they’re compounds approved for organic production (e.g. highly-toxic copper-based fungicides). Can they use antibiotics and wormers? Again yes, if a proven disease problem exists (note that rules differ slightly between the UK and USA). Are organic farmers just merrily sitting back and letting their crops cross-pollinate and reseed, and their bulls run around happily “doing their thing” to whichever cow they come across? No. It’s a beautiful bucolic image to suggest that organic farmers are happily working with Mother Nature whereas conventional farmers have an evil scientist sitting on one shoulder and a big agribusiness corporation on the other, but its simply not true.

According to Mr Oliver, “…the simple fact is that often we don’t actually have to interfere with nature.” The idea of a world where we could feed over 7 billion people without having to actually invest any research dollars into improving food production is lovely, but it’s smoke and mirrors. At the most basic level, what happens if we don’t “interfere” by controlling weeds (whether by chemicals, mechanical tillage or human labour)? Crop yields are reduced, food production goes down and we feed and clothe fewer people. What happens if a cow has problems giving birth? In nature, she dies. On a farm (whether organic or conventional) both she and the calf are saved, providing milk and meat for us to eat. According to the World Organisation for Animal Health, 20% of global animal protein losses are due to diseases for which treatments already exist – we simply need to make them available to every farmer worldwide. Just think how many more people we could feed if we interfered with nature in that way?

Huge amounts of research monies are invested each year to find ways to improve food production on both organic and conventional farms worldwide. Some are highly technical, others are simple, but all are contributing to the goal of feeding the world. Unfortunately, when food pundits jump on the “let’s promote system X” bandwagon as Mr Oliver has done with organic production, using persuasive but false arguments, we lose traction in fulfilling the real goal. Rather than arguing about which foods we can/should be buying, we need to accept that there’s a place for all systems; examine the ways in which all systems can improve soil fertility, animal health and environmental impacts; and make faster progress towards feeding the world while still enjoying our food choices.

Defending Conventional Beef in The Wall St Journal Today!

WSJShameless self-promotion, but very excited to have an essay published in The Wall St Journal today defending conventional beef production.

Given my blog subtitle, I thought I should link to it! Would love to read your comments. Article here: http://www.wsj.com/articles/is-feedlot-beef-bad-for-the-environment-1436757037

Is Our Modern, Chemical-Laden, Twinkie-Guzzling Lifestyle Killing Us?

Burger4How often do we hear that we’re so much more unhealthy than our ancestors? That our modern chemical-laden diet is responsible for the fact that in 2010, the top three causes of death were heart disease, cancer and chronic airways disease? That if we only ate like our ancestors did (if you can’t pronounce it, it shouldn’t be in your food…) we’d have the secret to eternal life?

Let’s take a trip back to 1900 – the US contained 70 million US inhabitants, McKinley was president, and the first Hershey bar was introduced. Life was so much simpler without those pesky whipper-snapper millenials on social media and everybody lived till they were 95, passing with a smile on their face surrounded by their 17 children…or did they?

It’s a beautiful image – and an absolute fallacy. Life expectancy at birth in 1900 was 47.3 years. To put that into context, Michelle Obama, Keanu Reeves and Elle McPherson would already be dead, and Julia Roberts, Matt LeBlanc and Will Ferrell would be enjoying their final days of celebrity life. The low life expectancy was skewed by the high rates of infant mortality in 1900 – premature birth was the #11 most-common cause of death and up to 10% of infants died before their first birthday. Any child that made it past 5 years old had a pretty good chance of surviving – as long as disease didn’t set in – the top three killers in 1900 were pneumonia/flu, tuberculosis and heart disease.

Hold on… heart disease? Surely that’s a consequence of our modern, slothful, twinkie-guzzling lifestyle? Let’s move on to 1950, when most food was still organic, high-fructose corn syrup hadn’t yet been invented and the majority of beef and dairy cattle were grazed on pasture. Top three killers: heart disease, cancer, stroke.

There’s a reason why Mark Twain’s saying “lies, damned lies and statistics” gets quoted so often. In this case, the data is true. However, when we look at the statistics, i.e. the % of people killed by heart disease or cancer, those have indeed gone up. Why? Because very few people die of pneumonia, flu or TB. If we express something on a percentage basis, a decline in one factor means an increase in another. Simple 3rd-grade math. I hate to point out the obvious, but we’re all going to die – and there will always be a cause.

Many enthusiasts for the “Paleo” diet like to suggest that it must be a healthy lifestyle, because the average lifespan for our ancestors was the same as it is now – providing that they didn’t die in accidents, war or from infection. Way to go for those few ancestors who stayed in their cave and didn’t get attacked by a wildebeest! All that actually suggests is that a human body has a genetic potential for life of 75-80 years. Europeans who died from the Black Death in 1348-1350 weren’t genetically programmed to live shorter lives, they were just unlucky enough to run up against the microorganism Yersinia pestis. We can’t eliminate specific causes of death that don’t suit our theory to “show” that one lifestyle is more healthy than other – everything that we do, every single day will have some positive or negative effect on our eventual lifespan.

We’re lucky enough to live in a society where we have effective sanitation, a wide variety of nutritional choices, antibiotics, vaccines, x-rays and prenatal vitamins. In the US, nowadays only 6 babies die per 1,000 births compared to ~100 per 1,000 births in 1900. Average life expectancy is 78.1 years. If I were to follow the activist “correlation = causation” logic I could point out that in the past 114 years we’ve seen the introduction of cell phones; nuclear bombs; GMO-crops; rbST for dairy cattle; implants and antibiotics for beef cattle; and corn-fed beef… so these technologies must make us live longer!! Hooray!! Instead, I’ll just be thankful that I will be giving birth within the next week in a world where we have a safe, effective food supply and that my baby will have a far better chance of surviving than her great-grandparents did. Thank goodness for technology.

“Humane” Becomes Synonymous with Agenda-Driven Marketing

Over the past few years, certain words have evolved to invoke an involuntary shudder that I cannot suppress. “Sustainability” is first on the list (painfully ironic given that it’s the focus of my entire professional output), as it has so many definitions that it has become almost meaningless. Second place is reserved for “humane” when applied to livestock systems as a marketing term.

Raising animals humanely is an excellent concept; indeed it’s so important that it is already a key focus of the entire beef industry, not simply a niche market of accredited suppliers. National programs such as Beef Quality Assurance (BQA) exist to demonstrate to consumers that cattle are managed correctly. Indeed, recent surveys show that although the majority of large producers are familiar with BQA, even those that aren’t consider the various management practices involved to be important. When I asked a rancher friend how he defined “humanely-raised animals”, he emailed back with:

“To me, humanely-raised animals are provided adequate, balanced nutrition, water, veterinary care and shelter from extreme weather.”

So, we’re all on the same page…right?

Apparently not. In apparent despair at the “self-regulation” performed by the beef industry, Bon Appetit have announced that they will only buy “humanely-raised” meat; sourcing all their loose ground beef and beef patties from suppliers who meet strict animal welfare standards. So who’s defining “humanely-raised” for Bon Appetit? Four independent animal welfare organizations: Animal Welfare Approved (AWA), Food Alliance (FA, my abbreviation), Humane Farm Animal Care (HFAC, my abbreviation) and Global Animal Partnership (GAP). Bon Appetit’s CEO Fedele Bauccio is cited as wanting to change conventional and/or large-scale beef production practices, yet representatives from conventional beef production are missing from the Board of Directors of all four organizations. Instead, Bon Appetit has a seat on the board of both FA and HFAC, and both GAP and HFAC have representatives from the Humane Society of the United States (HSUS) on their boards*.

Without wanting to elevate the omnipotent fear of circling black helicopters still further, independent is an interesting descriptor for these groups as none of them could be considered agenda-free with regards to conventional beef production. Their management standards** certainly lead to some interesting welfare considerations. For example, producers on stage 5 of GAP’s program for beef must not castrate, disbud or brand their animals. I imagine the presumed welfare advantages of not performing these physical alterations will be of great comfort to those trying to corral intact, horned 1,300 lb bulls if they escape from their pasture onto the road. Feedlots are prohibited by AWA’s standards – indeed, AWA are such a friend of conventional production that they even find time to try to debunk the science regarding corn-fed and grass-fed beef production with “we all know…” claims.

Perhaps most alarming are the various attitudes towards pharmaceutical products. AWA states that homeopathic, herbal or other non-antibiotic alternatives are preferred for the treatment of disease, although with the caveat that should they not prove effective, antibiotics may be used. If effective non-antibiotic treatments existed, given the tight margins in beef production, wouldn’t we already be using them? Furthermore, for how long should we try and treat a dehydrated, diarrhea-coated, coccidiosis-infected calf with fairy dust and rainbows before we use an anticoccidial drug? FA states that an animal cannot be sold under the accreditation program if it has received antibiotics within 100 days of slaughter (farewell accreditation premium!) and GAP prohibits therapeutic use of antibiotics, ionophores, or sulfa drugs for market animals. If disease occurs, the producer is economically penalized either way – by removing the animal from the program or by having an untreated sick animal picked out by the buyer. It appears that philosophical ideals and marketing hyperbole may triumph over management practices that are humane by any standards – providing appropriate, effective care to a sick animal.

If Bon Appetit’s aim is to change (improve?) practices throughout the beef industry, the logical strategy would be to listen to and work directly with the farmers and ranchers who produce the majority of the nation’s beef, by interacting with the check-off programs. By catering to production systems that prohibit management practices that enable us to raise safe, affordable, environmentally-sustainable beef, and discourage effective veterinary treatment of sick animals, “humane raising” is anything but.

*Animal Welfare Approved BoardCertified Humane Board; Food Alliance Board; Global Animal Partnership Board 

**Animal Welfare Approved StandardsCertified Humane Standards; Food Alliance Standards; Global Animal Partnership Standards