One of the main criteria for publishing scientific research is that it should be novel, yet not a week goes by without yet another paper concluding that we have to reduce meat consumption in order to mitigate climate change. That’s the headline in media coverage relating to the latest paper from a researcher at the The Woods Hole Research Center (published in Environmental Letters), which examines nitrous oxide emissions (a highly potent greenhouse gas (GHG)) in 2050 under various scenarios.

It’s an interesting paper, not least for some of the assumptions buried within the model. Based on data from the FAO, the authors assume that meat consumption will increase by 14% in the developed world and 32% in the developing world by 2050. Coupled with the predicted population global increase (from the current 7 billion to 8.9 billion in 2050), it’s not surprising that a 50% reduction in meat consumption would be predicted to have a significant effect on total GHG. It’s rather akin to suggesting that each person will own two automobiles in 2050, so we should reduce car manufacture.

However, the more striking result is buried in Figure 1, showing that if efficiency of manure management and fertilizer application were improved, this would have a more significant effect on GHG emissions than reducing meat consumption. Given the considerable improvements in cropping practices, crop genetics and yields over the past 50 years there is absolutely no reason why this should not be achieved in the next 40 years.

Alas, a headline suggesting that agriculture needs to continue to improve manure and fertilizer efficiency just isn’t as sexy as the “eat less meat, save the planet” message so often propounded by the mass media. They say that bad news sells – it’s a shame that the lay press are so enamored with messages that denigrate ruminant production, rather than taking a broader look at the options available for mitigating future climate change.

*Thanks to Jesse R. Bussard for bringing this one to the forefront of my “to do “ list.